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Subject: ONStor in the News!
Date: Wed, 29 Nov 2006 11:02:13 -0800
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Thread-Topic: ONStor in the News!
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From: "Jon Toor" <jon.toor@onstor.com>
To: "dl-Campbell" <dl-campbell@onstor.com>,
	"dl-Sales" <dl-sales@onstor.com>,
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Great article in today's Computerworld. Enjoy!
=20
Regards,=20
=20
- Jon

Shopzilla deals with the Godzilla of shopping days
Computerworld - Framingham,MA,USA


"... started out a year and a half ago replacing his existing SAN =
products,
from two vendors he did not wish to name, with a Bobcat 2280 NAS Gateway
from ONStor Inc ..."

"...his previous products were not flexible enough to accommodate such =
rapid growth.."


<http://www.computerworld.com/action/article.do?command=3DviewArticleBasi=
c&taxonomyName=3Dsan&articleId=3D9005494&taxonomyId=3D147>



Burzin Engineer spends the entire year getting ready for three Mondays =
in November and December.

That's because Engineer is senior director of infrastructure services at =
Shopzilla Inc. <http://www.shopzilla.com/> , a Los Angeles-based online =
retailer of 60 million products from 70,000 merchants. Its site has =
traditionally had a system load 60% higher than normal on the three =
Mondays after Thanksgiving, as well as the day after Thanksgiving. But =
unlike vendors such as Wal-Mart Stores Inc., which had Web site crashes =
last Friday, Shopzilla stayed up (see "Cyber Monday shoppers find =
'smooth sailing' online" =
<http://www.computerworld.com/action/article.do?command=3DviewArticleBasi=
c&articleId=3D9005460&intsrc=3Dnews_list> ).

Engineer started out a year and a half ago by replacing his existing =
storage-area network products, from two vendors he did not wish to name, =
with a Bobcat 2280 NAS Gateway from ONStor Inc. and a SAN from 3PARdata =
Inc. He said he needed to do this because he was seeing 100% growth =
every year and his previous products were not flexible enough to =
accommodate such rapid growth. For example, if Engineer added 12 =
spindles to the 40 he already had, Shopzilla's system would not take =
full advantage of the new spindles unless he stopped operations and =
moved data around. "When a company doubles its size every six to eight =
months, that's not a desirable place to be," he said.

The 3PAR product lets him dynamically reallocate data and redistribute =
it across drives without having to take them down, Engineer said. In =
addition, it has enabled him to reduce operational costs because it is =
much easier to configure than competing SANs. For example, it now takes =
20 minutes to migrate an Oracle Corp. application, when he had planned =
for three days.

Engineer said he chose the ONStor product because it can work with many =
different kinds of disk drives, enabling him to repurpose disks after a =
technology refresh or a change in technology direction. None of the =
other vendors he looked at, which he did not want to name, were as open, =
he said. Engineer would not say how much he had paid for the products.

For this year, Engineer beefed up the system from a two-node Bobcat 2280 =
cluster to four, for a total of around 50TB, he said. The devices hold =
about 100 million images used by Shopzilla's content-delivery network.

While the brick-and-mortar world calls the day after Thanksgiving "Black =
Friday" due to its overwhelming sales, in the online shopping world, =
Mondays are heavier, with people checking out specials as soon as they =
arrive at work in the morning. And, typically the biggest day is the =
Monday that arrives about two weeks before Christmas, which this year is =
Dec. 11, Engineer said.

Online vendors have a real catch-22 on these busy days, Engineer said. =
They don't want to touch the system and put any additional strain on it, =
yet at the same time, that's the day when they most need to be able to =
offer data refreshes as vendors change stock and pricing information -- =
which puts a load on the system. The combination of the two products =
lets him keep the data current, Engineer said.


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<HTML dir=3Dltr><HEAD><TITLE>Google Alert - onstor</TITLE>=0A=
<META http-equiv=3DContent-Type content=3D"text/html; charset=3Dunicode">=0A=
<META content=3D"MSHTML 6.00.5730.11" name=3DGENERATOR></HEAD>=0A=
<BODY>=0A=
<DIV id=3DidOWAReplyText68343 dir=3Dltr>=0A=
<DIV dir=3Dltr><FONT face=3DArial size=3D2>Great article in today's =
Computerworld. Enjoy!</FONT></DIV>=0A=
<DIV dir=3Dltr><FONT face=3DArial size=3D2></FONT>&nbsp;</DIV>=0A=
<DIV dir=3Dltr><FONT face=3DArial size=3D2>Regards, </FONT></DIV>=0A=
<DIV dir=3Dltr><FONT face=3DArial size=3D2></FONT>&nbsp;</DIV>=0A=
<DIV dir=3Dltr><FONT face=3DArial size=3D2>- Jon</FONT></DIV></DIV>=0A=
<DIV>=0A=
<P><STRONG><FONT size=3D4>Shopzilla deals with the Godzilla of shopping =
days<BR>Computerworld - Framingham,MA,USA</FONT></STRONG></P>=0A=
<P><STRONG><FONT size=3D4></FONT></STRONG><FONT =
size=3D2><BR><STRONG><FONT size=3D3>"... started out a year and a half =
ago replacing his existing SAN products,<BR>from two vendors he did not =
wish to name, with a Bobcat 2280 NAS Gateway<BR>from ONStor Inc =
..."</FONT></STRONG></P>=0A=
<P><STRONG><FONT size=3D3>"...his previous products were not flexible =
enough to accommodate such rapid growth.."</FONT></STRONG></P>=0A=
<P></FONT><FONT size=3D2><BR>&lt;<A =
href=3D"http://www.computerworld.com/action/article.do?command=3DviewArti=
cleBasic&amp;taxonomyName=3Dsan&amp;articleId=3D9005494&amp;taxonomyId=3D=
147">http://www.computerworld.com/action/article.do?command=3DviewArticle=
Basic&amp;taxonomyName=3Dsan&amp;articleId=3D9005494&amp;taxonomyId=3D147=
</A>&gt;<BR><BR></P>=0A=
<P>Burzin Engineer spends the entire year getting ready for three =
Mondays in November and December.</P>=0A=
<P>That's because Engineer is senior director of infrastructure services =
at <A href=3D"http://www.shopzilla.com/" target=3Dnew><STRONG>Shopzilla =
Inc.</STRONG></A>, a Los Angeles-based online retailer of 60 million =
products from 70,000 merchants. Its site has traditionally had a system =
load 60% higher than normal on the three Mondays after Thanksgiving, as =
well as the day after Thanksgiving. But unlike vendors such as Wal-Mart =
Stores Inc., which had Web site crashes last Friday, Shopzilla stayed up =
(see <A =
href=3D"http://www.computerworld.com/action/article.do?command=3DviewArti=
cleBasic&amp;articleId=3D9005460&amp;intsrc=3Dnews_list"><STRONG>"Cyber =
Monday shoppers find 'smooth sailing' online"</STRONG></A>).</P>=0A=
<P>Engineer started out a year and a half ago by replacing his existing =
storage-area network products, from two vendors he did not wish to name, =
with a Bobcat 2280 NAS Gateway from ONStor Inc. and a SAN from 3PARdata =
Inc. He said he needed to do this because he was seeing 100% growth =
every year and his previous products were not flexible enough to =
accommodate such rapid growth. For example, if Engineer added 12 =
spindles to the 40 he already had, Shopzilla's system would not take =
full advantage of the new spindles unless he stopped operations and =
moved data around. "When a company doubles its size every six to eight =
months, that's not a desirable place to be," he said.</P>=0A=
<P>The 3PAR product lets him dynamically reallocate data and =
redistribute it across drives without having to take them down, Engineer =
said. In addition, it has enabled him to reduce operational costs =
because it is much easier to configure than competing SANs. For example, =
it now takes 20 minutes to migrate an Oracle Corp. application, when he =
had planned for three days.</P>=0A=
<P>Engineer said he chose the ONStor product because it can work with =
many different kinds of disk drives, enabling him to repurpose disks =
after a technology refresh or a change in technology direction. None of =
the other vendors he looked at, which he did not want to name, were as =
open, he said. Engineer would not say how much he had paid for the =
products.</P>=0A=
<P>For this year, Engineer beefed up the system from a two-node Bobcat =
2280 cluster to four, for a total of around 50TB, he said. The devices =
hold about 100 million images used by Shopzilla's content-delivery =
network.</P>=0A=
<P>While the brick-and-mortar world calls the day after Thanksgiving =
"Black Friday" due to its overwhelming sales, in the online shopping =
world, Mondays are heavier, with people checking out specials as soon as =
they arrive at work in the morning. And, typically the biggest day is =
the Monday that arrives about two weeks before Christmas, which this =
year is Dec. 11, Engineer said.</P>=0A=
<P>Online vendors have a real catch-22 on these busy days, Engineer =
said. They don't want to touch the system and put any additional strain =
on it, yet at the same time, that's the day when they most need to be =
able to offer data refreshes as vendors change stock and pricing =
information -- which puts a load on the system. The combination of the =
two products lets him keep the data current, Engineer =
said.</P></FONT></DIV></BODY></HTML>
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